VisitTulsa receives DMAI accreditation
(TULSA, Okla.)-The Destination Marketing Accreditation Program announced VisitTulsa was approved for national accreditation, making the group an official Destination Marketing Association International accredited Convention and Visitor's Bureau.
The Tulsa Convention and Visitor's Bureau, also known as VisitTulsa is now one of just over 100 bureaus across the country that can claim this accomplishment.
"The VisitTulsa team is extremely honored to receive such a prestigious accreditation on the national level," said Ray Hoyt, senior vice president of VisitTulsa and the Tulsa Sports Commission. "The application involved numerous man hours from all divisions at the Chamber and I would like to thank everyone who helped make this happen."
The accreditation process is comprised of rigorous standards set forth by the professional destination marketing community. The application process requires an extensive amount of time and each bureau applying must prove how they meet or exceed each standard. Evaluating standards include; Governance, Finance, Human Resources, Technology, Marketing, Visitor Services (individual/leisure market), Group Services, Sales, Communications, Membership, Management/Facilities, Brand Management, Destination Development, Research/Marketing Intelligence, Innovation and Stakeholder Relationships.
"Under Ray Hoyt's leadership, a great team effort and strong support from the community, VisitTulsa has moved into one of the top-tier tourism and convention programs in the country," said Dan Harrison, chair of VisitTulsa and senior vice president of ONEOK, Inc. "This recognition is a testament to those efforts and will only reinforce and enhance our national standing and success in the future."
Hoteliers understand the significance of having a DMAI accredited visitor's organization in the community.
"This accreditation is an indication of the knowledge, work ethic, and experience within the ranks of VisitTulsa, congratulations, said Jeff Keeley with MTHLA. "The team will have an advantage in the pursuit of new business going forward."
VisitTulsa is an active member with DMAI. The association advocates for the professionalism, effectiveness and significance of destination marketing organizations worldwide. National recognition of the accreditation will be released Jan. 2014.
VisitTulsa, a division of the Tulsa Regional Chamber, is dedicated to promoting the Tulsa region as a premier destination for global leisure travel and convention business. VisitTulsa partners with area hotels, attractions and restaurants, leading a united effort to draw visitors to the region and grow the economic impact of the tourism industry.